b'PARTNER CONTENTNothing Less Than Our BestW hile our past is a roadmap to where we are today, the hope for a better future is the driving force that continually propels us forward. At Syngenta, weve been developing industry-leading seed treatments for more than four decades. But its our robust pipeline of novel Seedcare solutions that fuels our imaginations and fortifies our confidence that tomorrow will be even brighter.Our sustained focus on seed treatment excel-lence is the foundation of our current portfolio and pipeline. As the No. 1 seed treatment provider in the world, we have dedicated teams who work specifi-cally to solve crop challenges in ways that only on-seed technologies can. From the CruiserMaxx, Avicta and FarMore family of brands to Dynasty, Plenaris and Vibrance seed-applied fungicides, our products have a rich history of helping to manage a ROSS WEIKEL wide range of pests across a diverse mix of crops.Head of Seedcare in NorthTo maintain this momentum, Syngenta vigor-America, Syngenta Cropously invests in research and development. On Protection LLC average, we spend more than 10 years and nearly $280 million to develop each new seed treatment molecule that we bring to market. One of our most promising recent advances is a remarkable seed treatment for protecting soybeans from sudden death syndrome. This game-changing technologySaltro fun-gicide seed treatmentis available to growers for the 2020 planting season. Additionally, we have a number of fungicide, insecticide and nematicide seed treatments in our pipeline that are showing tremendous potential.Of course, we understand that having great prod-ucts is only part of a winning equation. We also must offer outstanding customer service when it comesso participating resellers can learn how to build to accurately using and stewarding those productsbetter recipes and make more precise on-seedin the field. As a result, we have dedicated Seedcareapplications.sales and technical support teams who partner withAs the 2019 season ends and the focus shifts to resellers in their local markets to help growers extract2020, our goal at Syngenta Seedcare is to supply our the greatest value from our products. customers with the best seed treatments, combined We also established The Seedcare Institute inwith the best service in the industry. After all, they Stanton, Minn., where Syngenta experts developdeserve nothing less than our best.seed treatment formulations that stay on the seedThis article first appeared in Thrive, the Syngenta while minimizing dust-off. The Stanton locationmagazine and website for growers and resellers. To also hosts numerous training sessions each year,read more articles in Thrive go to syngentathrive.com.DECEMBER 2019SEEDWORLD.COM /85'