b'PARTNER CONTENTTRENDS IN TREATING: 2020 & BEYOND TRENDS THE MARKET IS FACING AND HOW IT IMPACTS YOUR BUSINESS.2020 has been an interesting year, and as it starts to2 Traditional bulk seed treating sites wind down, seed treating equipment sales ramp up. As such, lets take a moment to review the top three trends. are converting to high-capacity market and industry influencers have experienced, which equipment and technologies have impacted the end-userequipment, while some are most effectively and why its important for your operationconsolidating to create super sites. as you look ahead to 2021.1 Original seed treating sites withFive to ten years ago, seed treating sites that started out . manual treaters are makingrunning bulk quantities of seed are beginning to see a shift in their business - and its for the better! Some sites decisions to upgrade: automation,simply need more efficient equipment to handle the accuracy and account managementincrease in business, while other sites see the benefit in consolidating and combining forces to create super are key considerations. sites, also requiring high-capacity equipment to handle the increase in product. In addition, applications are becoming more customized, forcing bulk sites to adapt Having personally visited hundreds of seed treatingtheir treating process. As a result, interest and conversion facilities over the last six months, USC Customer Supportto high-capacity equipment is at an all-time high. USCs Technicians (CST) have consistently reported an increaseLPV series has drawn wide attention because of its in sites ready to upgrade their treating system. Theoverall flexibility to fit - both figuratively and physically - majority of upgrade inquiries have been from sites withthe needs for bulk treating sites. With multiple metering manual machines still performing at peak levels, manymethods, a wide treating speed range, continual flow and for 10-plus years, and while application accuracy is nottilting drum, the LPV series is capable of treating mass the driving force to upgrade, advances in automation are.quantities of seed and challenging applications with ease. USCs industry-leading, patented atomizer for more than 20 years will always be at the heart of the treater, but3 Shift in both generational andtechnological capabilities over the last two decades have drastically improved functionality for the operator. USCs. corporate ownership has LPX LITE, for example, utilizes the latest in industrial software and hardware solutions to collect and analyzecontributed to an increase in live data to make accurate adjustments, boasts the Startservice and technologically-driven Wizard to simplify information into a quick access formatexpectations.reducing pre-run time, and with automated start, run and end sequences, runs are highly repetitive, eliminating the opportunity for mistakes. Additionally, the LPX LITE system supports up to 500 customers with uniqueFinally, the industry has seen a shift in ownership recipes, saves up to 5,000 on-screen or downloadableamong seed treating sites - some of which include reports, can be controlled remotely via mobile device,corporate merging, others are more of a generational and all at least $20,000 less than the competition.change of hands. Regardless, it has been consistently expressed that equipment support and service, as well as implementing technology-driven capabilities, to help transition these sites are of utmost importance. USC CSTs have knocked on doors, serviced machines, provided honest feedback and advice to each customer, and it is paying off. With multiple treater, pump stand, conveyor and hopper options, combined with the industrys leading 2320 124TH ROADSABETHA, KS 66534 automation platform, USC provides exactly what your WWW.USCLLC.COMoperation needs - now and whatever the future holds for your business!DECEMBER 2020SEEDWORLD.COM /105'