b'CONTENTS / SEPTEMBER 2019Features,continued COLUMNS44 Can Recalls Become a Thing of14 Seed Innovation and Protection Alliancethe Past? Seed Piracy Hurts All of the Seed IndustryPlant breeders and food safety officers came together to ask: Is breeding for20 International Agriculture Developmentfood safety a possibility for the future? Can Underutilized Crops Save the World?46 A Wonderous Work 52 International Seed Testing AssociationIowa State University Seeds! Film seeksWhy Seed Certification is the Best-Kept Secretto reach the next generation.80 Giant Views48 The Collapse of the Middle Plant Breeders and Geneticists Seeding Solutions. How Just as the economy has witnessed aDid Dan Barber Get It So Wrong?shrinking Middle Class, one research firm believes the same trend will carry-over to farmers throughout the next 20 years. 54 A Century of Setting the StandardRelationships have been a cornerstone of success for the Association of Official46 54Seed Certifying Agencies over its first 100 years, and they remain so as the future rushes in. Special Sections58 Canadian PBR Is a Model for the World 35 INSIDERSLatin America faces an ongoingExperts from around the seed industry and those struggle over plant breeders rights.who service it share their perspectives and provide Canadas Partners in Innovationrecommendations on everything from seed treatments approach offers one way forward. to equipment and from engineering to content marketingwith the goal of helping you make better, 62 Explore New Frontiers more informed business decisions.The ASTA PLDC looks to continue driving progress on issues important to the seed industry, while pausing toIn Every Issuerecognize those who have contributed to its success. 28 Strategy Biostimulants were considered snake oil for decades, but with a new definition in the Farm Bill, are they finally finding their place amongst seed treatments in the United States?68 Cross Pollination70 Regulatory Roundup72 Industry News76 World Status62 78 Since 19152/ SEEDWORLD.COMSEPTEMBER 2019'