b'PARTNER CONTENTAg of the Future: Productivity and Sustainability Go Hand-in-HandT he relationship a farmer has with the land is per- By reducing the harmful effects of limiting factors, sonal. They understand intimately the competingthe SuperSede line grows healthier crops sustainably demands on our resources and the need to drivethat are better able to defend themselves from stressors profits. Growers face enormous challenges, and withoutoccurring in the growing season. As we see an overall economic viability no sustainable solution will haveupward trend in the rate and severity of abiotic stress long term adoption.events, as well as an increase in regulations, the Super-My passion for agriculture stems from this perceivedSede line helps growers meet their yield targets in an contradiction and my steadfast belief that not only areincreasingly challenging climate. economic viability and sustainability achievable to-COURTENAYgether, they are both essential for long-term success.WOLFE For the past 15 years, the team at FBSciences and I have been working to not only address the challenges of today but also the opportunities of tomorrow. Sustain-ability is at the heart of everything we do, and our world-class biological solutions address agronomic challenges while protecting the environment. Not only are economic viability and FBSciences has been on the cutting edge of the sci-ence behind naturally derived materials and how theysustainability in agriculture achievable together, can significantly impact plant health for 15 years. I havethey are both essential for long-term success.always encouraged my team to challenge the boundar-ies of current practices and knowledge. Innovation can be risky but that culture of innovative thinking has been key to our success. FBSciences has emerged as a global leader in the field of natural organic matter-based biologicals, specifically biostimulants and biopesticides. Our product portfolio built from FBS Transit, a biostimulant technology, andReturn on Investment is ParamountFBS Defense, a biopesticide technology, has generatedFBSciences prioritizes consistency and driving in-over $100 million in commercial success. With a thirdcreased yields for growers. Our products are built from of our 1600 trials focusing on seed treatment, we havethe ground up, combining our experience and track proven the impact of our technologies and productsrecord in the field with our expertise in formulation and for seed applications. Today, were thrilled to bring ourproduct development to deliver the products that farm-proven technology to our next-in-class seed treatmenters need. This focus on consistency, profitability, and product line, SuperSede.efficacy promotes long-term and widespread adoption. Ultimately, the number one priority at FBSciences is SuperSede Gives Crops a Strong Start providing ROI and overwhelmingly positive experiences The SuperSede line works to preserve the genetic yieldto dealers and growers. That means products are tested potential of your seed. The line combines our biostimu- and tried in a multitude of conditions and crop types to lant FBS Transit and crop-specific nutrients to improveensure results are consistent.stand establishment through accelerated germination,However, as agriculture evolves, we want to help enhanced rooting, shoot development, and increasedfarmers not only get the most out of their seed invest-chlorophyll density, resulting in improved uniformityment, but also help to make agriculture the most of stand and higher overall yields. The product linessustainable system possible. We plan to lead the way in compatibility with other products, low use rate, andboth endeavors with biologicals.positive impacts on germination in cold, wet environ- Our goal is to transform agriculture and to have ments make it innately suited for the unique nature ofFBSciences products on every managed acre, and the seed applications. products we have on the market today are just the start.DECEMBER 2021SEEDWORLD.COM /115'