b'S T R A T E G Yhurdle as there are many inno-vative companies addressingNoris mapping systems such issues to help farmers,show exactly where Carlson says.farmers are selling their One other complication tocarbon credits, and how all of this is that many brokersmuch carbon removals only work with producers whothey have achieved.are new to no-till practices. The best way to reach farmers is not with great mar-keting, but by showing them the things that work, Carlson says.And of course, there is the problem that what farmers are attempting to sell, cannot be seen. Thats where brokers and other market-based com-panies come in.Brokers make sure that the approved production practices are being done toscience to catch up.Economy Barometer studyin the game right now with validate the carbon seques- As were using pro- from 2021 found that whilecarbon markets and I think tered to make sure that therecess-based modelings, itssome growers are aware ofthats exciting. It means more is a product to be sold sinceimportant to remember theopportunities to earn incomeplayers that have different you cannot actually see whatdynamics of these incrediblefrom a carbon credit program,contracts to meet the differ-you are buying, Ribera says. seed mixtures or plants likeless than 1% have entered aent needs of the vast number Miscanthus and other thingscontract with a program toof producers, Carlson says. Seed Opportunities Stillfarmers can start growinghelp them do so. However, all of that depends to Come to really diversify the U.S.Ribera says 64% ofon growers jumping in.There are so many differentagricultural scene. The sci- respondents to a FarmIf its a win-win for pro-ways of sequestering carbonence is young and we haveJournal poll says they neededducers as well as buyers, then through the seeds that areto figure out how to modelmore information they couldwell have an incentive for new planted, Carlson says. those appropriately in way wetrust before they signed on totechnologies to be devel- One example of thiscan incorporate them into thesomething. oped, Ribera says.could be advances in seedtools were using, she says.Another 15% say the pay- Carlson agrees that pay-breeding to produce morement is not worth the effortouts will prove the future of efficient plants, such as thoseWaiting and Watching because of the amount ofthe carbon market. that use less nitrogen for theSo, while the world of carboninformation farmers have toI believe carbon cred-same yield. Its likely thesecredits can be described askeep track of, he says. its play an important role in improvements could qualifythe Wild West, there doesntUltimately, brokers andreversing climate change, she as regenerative agricultureseem to be a stampedecompanies are working tosays. At the end of the day, practices, though Carson saysof producers ready to gethelp make that possible. if the economics arent there, it may take some time for theinvolved.There is so much talkpeople arent going to adopt carbon-measuring side of thePurdue Universitys Agand there are a lot of playersit. SWENDORSED BY 54/ SEEDWORLD.COMINTERNATIONAL EDITION 2022'