b'FARMERS EYEANYONE WHO FOLLOWSenvironmental news has heard that the world needs to reduce carbon emissions dramatically to offset the impact of climate change. Enter carbon markets, EVOLVING CARBONwhere stewards of smart practices can produce less, or even pull carbon from the atmosphere to benefit the environment at large.The 30,000-foot view for farmers and agriculturalists is com-panies and producers who use sustainable practices and can MARKETS, SEEDmeasure carbon benefits can earn money for their efforts. Their carbon offsets are tracked, quantified (called carbon credits) and connected through a sort-of broker to sell on a carbon exchange to companies who produce more carbon and need to offset COMPANIES their emissions.Its a marketplace that is only a few years old but expected to explode as technologies and the need for a more sustainable TAKE NOTE world moves forward.Promote Carbon SequestrationCarbon capture looks different for every rung of the food production ladder. For farmers its using practices such as no-Customers are starting to looktill or cover crops, for companies its reducing plastics use, for consumers its using what they buy without waste. Every rung towards how to participate in theis different, but necessary.carbon markets. Sonja Begemann Were seeing a push toward this because of the sustainabil-ity initiatives driven by farmers and downstream customers and 42/ SEEDWORLD.COMINTERNATIONAL EDITION 2022'