b'CONTENTS / OCTOBER 2020Features,continued Columns42 Expanding Land and Expanding16 International Ag DevelopmentDemand The World of Seed After COVID-19.As cover crop seed continues to ramp up in popularity, will there be enough land to36 Seed Innovation Protection Allianceproduce to meet the demand? Trademarks and Hemp.50 Dicamba Ruling Shakes Up Crop78 Sense, Nonsense and ScienceProtection Landscape The (Cannabis) Story ContinuesWhat is being done to reverse the ruling on three products, and what options79 Changing Rules for Seed Breeding Products growers have for 2021 if the rulingDestroys Trustcontinues to stand.96 Giant Views52 Forging a Path toYes, There is an I in WheatCommercializationThis years National Association of Plant Breeders meeting focused heavily on how to ensure breeding goals translate into commercial success.56 NAPB Breaks New GroundThe meeting had a new look both in terms of its membership and its58 64technological capabilities58 Seed Seekers, Seed Keepers, Seed Growers Special SectionsNo matter the role, preservation is a priority. 25 INSIDERSProblems tackling an issue in your business? Cant seem to 64 Q&A: Ponsi Trivisvavetfind a creative solution? Our INSIDERS are here to provide The CEO of Inari says that her biggestadvice, tackling problems from social media to seed sizing concern in the industry is farmerto stewardship. Our INSIDERS come from across the seed profitability, but increasing innovationindustry, from production to sales, and theyre glad to coach can alleviate the issue. you on things that have worked in their business.66 Q&A: Matt FenskeThe president and CEO of Millborn Seeds looks to the future with optimism forIn Every Issuespecialty seeds, like natives, as demand begins to increase. 46 StrategyTurfgrass cultivars are branching further than yield and 68 Starting with Seeds into water efficiency.The smallest input leads to big change.80 Cross Pollination74 Hemp is Coming Back, for (the) Good 82 World StatusThe #HempRevolution is just around the corner. 86 Industry News94 Since 19152/ SEEDWORLD.COMOCTOBER 2020'