34  / SEEDWORLD.COM  JUNE 2026
FROM TOUGH FARM Bill talks to 
tariff turbulence, the American Seed 
Trade Association (ASTA) says seed 
companies need clarity, collaboration and 
a louder voice.
Seed companies have always oper­
ated in a complicated policy environment. 
What feels different now is how those 
pressures are stacking up.
Domestic programs, global trade, 
tariffs, conservation funding, research pri­
orities, USDA staffing shifts and election-
year politics are no longer separate 
conversations. They are colliding in ways 
that affect how seed moves, how compa­
nies plan and how much uncertainty the 
industry can absorb.
For ASTA, that means the work has 
become more urgent and more intercon­
nected.
ASTA vice president, government 
affairs Janae Brady says the biggest issue 
isn’t a single policy fight. It’s the com­
pounding lack of certainty.
“The lack of certainty has been com­
pounding in a unique way,” Brady says. 
“When you look at things like Farm Bill 
extensions and uncertainty around this, 
the core five-year authorization package 
that the agricultural industry has relied on 
for so long, we've had uncertainty before. 
We've had extensions. We've had lapses, 
a lot of delays getting new farm bills in 
place.”
That uncertainty looks different this 
time.
“We’re in a really unique situation right 
now where the Farm Bill’s actually been 
split apart and broken up, and certain 
pieces are getting authorized in certain 
bills, which leaves others out,” she says. 
“That’s resulting in more of a reliance on 
ad hoc disaster assistance for producers, 
and more annual need for supports there.”
For seed companies, that fragmenta­
tion makes long-term planning harder.
Midterms, Momentum and the 
Waiting Game
Policy uncertainty is unfolding in a mid­
term election year, where priorities can 
move quickly or stall entirely.
“We're running into a midterm elec­
tion, which can certainly accelerate some 
issues,” Brady says. “But it can also slow 
things down because there is a focus on 
midterms and a focus on campaigning and 
on moving into the next two-year cycle.”
At the same time, the industry doesn’t 
get much breathing room.
“I think the next presidential cycle is 
one that, at least right now, is a lot more 
open than we've had before,” Brady says. 
“So there's a lot of questions around what 
Domestic farm 
programs and global 
trade fights may seem 
separate, but both are 
reshaping the cost, 
timing and certainty seed 
companies depend on.
By Aimee Nielson, Seed World U.S. Editor
WHEN 
POLICY 
GETS 
PERSONAL 
FOR SEED
that looks like and where we'll go from 
here. I think November might tell us a little 
bit about where that will go.”
Tariffs Hit Seed’s R&D Pipeline
On the global side, ASTA vice president, 
science, trade and global affairs Sam 
Crowell says trade policy is hitting closer 
to home.
The issue isn’t just whether seed 
crosses borders. It’s how tariffs and 
uncertainty are reshaping the cost of 
innovation.
Crowell says Section 301 investiga­
tions, the legal process the U.S. uses to 
investigate trade practices and impose 
tariffs, are part of a broader shift in U.S. 
trade policy.
“It’s interesting, because the 301 inves­
tigations are really happening against the 
backdrop of a lot of change in U.S. trade 
policy right now,” he says. “If you just 
look at the numbers, according to USDA 
data, 2025 was the worst year for U.S. 
seed trade in over a decade; we had our 
lowest exports since 2012 and our lowest 
imports since 2010. From a seed sector 
perspective, that is not reflective of cor­
recting past trade imbalances with certain 
trading partners.”
Instead, he says, it reflects rising costs.
“What these trends reflect is a signifi­
cant increase in the cost of doing busi­
ness in the United States,” he says.
Crowell says ASTA has been pushing 
for relief.
“We've been very vocal from the 
beginning,” he says. “We've been wor­
ried about what these tariffs would 
mean for the seed industry, and we have 
been asking for workarounds. I think 
now that the numbers are clear, hope­
fully it will resonate more with adminis­
tration officials.”

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