March2019 • Contents MARCH 2019 GERMINATION.CA 1 “IWANTDIFFERENTFLAVOURS,SOMETHING THATSETSMEAPARTFROMEVERYONEELSE. THAT’SWHATWILLHELPUSMAKEBREEDERS MOREMONEY.” —BarbStefanyshyn-Cote/04 FEATURES 04 Beyond Breeding (PGDC Update) 10 Super-Sized Seed 12 Diving into the Mega-Merger Waters 14 For the Big 4, the Revolution is Now 20 Consolidation, GMO and Food Security: What’s the Connection? 30 Canadian PBR is a Model for the World 44 Do Seed Growers Need a New Membership Model? 50 Value Creation: Assessing the Australian Experience 54 Pre-Breeding 101 58 Oats Hit the Bullseye for Growers, Millers 61 6 Trends to Watch 65 2020: International Year of Plant Health PERSPECTIVES 08 CSAAC 22 CSGA 42 CSI 60 CSTA 72 Giant Views DEPARTMENTS 62 Retail Roundtable 66 Cross Pollination 68 World Status 70 The Headlines SPECIAL SECTIONS 26 INSIDERS 34 2019 New Varieties ON THE COVER The industry’s biggest corporate players have rearranged themselves. See pages 10-20 for analysis.