biographies Elroy Cober has worked at the AAFC Ottawa Research and Development Centre as a soybean breeder since 1996. The program has a focus on specialty food- type cultivars, primarily for the Asian export market. He works to understand functional seed traits that are important to soybean food producers. Brad Pinkerton works with SeCan members in Manitoba to promote SeCan products. He provides technical support to members and co-ordinates local activities with SeCan's national communications strategy. Tom Warkentin breeds field pea cultivars with an emphasis on agronomic traits, disease resistance, and end-use quality. He is also involved in soybean breeding for the short season regions of Western Canada. EXAMININGSOYBEANSONTHEPRAIRIES Experts weigh in on how this crop is making its mark in the West and what retailers should know to help customers thinking of growing it. Marc Zienkiewicz EDITOR’S NOTE: Retail Roundtable is an essential new print and digital tool to help people who sell seed get the knowledge they need to better serve their customers. Have an idea for a future Roundtable? Email us at mzienkiewicz@issuesink.com with the subject line Retail Roundtable! A NEW TOOL HELPING YOU IN THE REALM OF RETAIL SEED SALES. 28 GERMINATION.CA JANUARY 2018