July2019 • Contents JULY 2019 GERMINATION.CA 1 “WECANNOWSEETHEDISTINCTDNASIGNATURES THATHAVEBEENSOCRITICALTOTHEEVOLUTION ANDBREEDINGOFDURUMWHEAT.” —MarcoMaccaferri/08 FEATURES 04 Starting from Scratch 08  USask Researchers Peer Inside the Genome of Pasta Wheat 14 Will Blockchain Bolster Traceability? 20 Labour Pool More of a Muddy River 22 We’re Hiring 30  Seed Analysts, CSI Explore Greater Synergy 40  5 Reasons AAC Brandon Hit the Mark 42 Movin’ on Up 46 3 Pathfinders Who Paved the Way 48  5 Influencers Who Have Made a Difference PERSPECTIVES 10 CSAAC 18 CSGA 26 CSI 39 CSTA 56 Giant Views DEPARTMENTS 36 Retail Roundtable 50 Cross Pollination 52 World Status 54 The Headlines SPECIAL SECTIONS 32 INSIDERS ON THE COVER On page 14 we explore a recent pilot project involving blockchain in the seed industry and its potential for enhancing traceability. Open your phone’s camera and point it at the cover to follow the creation of this issue from start to finish. Some phones may require an app to scan QR codes. If yours does, simply visit the Apple Store or Google Play to download one.