b'CONTENTS / OCTOBER 2025Columns04 From Our Desk38 HR Handbook50 People-Powered Leadership56 Giant ViewsSpecial Sections04 INSIDERS40Problems tackling an issue in your business? Cant seem to find a creative solution? Our INSIDERS are here to provide advice, tackling problems from social media to seed sizing to stewardship.In Every Issue52 52 World Status54 Industry NewsOn The CoverCrystal Rose-Fricker, Pure Seed and Pure Seed Testing President on the home field of the Spokane Indians. Avista Stadium boasts Pure Seed turf on the playing field. Photographer: Crystal Madsen, CrystalMadsen.com56 542/ SEEDWORLD.COMOCTOBER 2025'