2 / SEEDWORLD.COM JANUARY 2019 CONTENTS/JANUARY2019 Features, continued Protecting Pollinators Neonicotinoids and the crop protection industry have been under scrutiny, with the threat of losing an important tool in farmers’ integrated pest management toolbox. Delivering the Whole Package For every $1 million invested in varieties developed by the Crop Development Centre, producers make over $7 million. Here’s how the CDC has accomplished this. Trademark Talk With proper understanding and a strategy, trademarks can provide protection and value outlasting that of a patent. Free the Seed Is there any source of germplasm without restrictions? Q&A: Jeff Skemp The client operations manager at Gro Alliance, shares the secret to working with new clients and how to uncover opportunities with existing clients. Q&A: Joe Merschman The president and CEO of Merschman Seeds shares that while tough times don’t last forever, tough people will always last. Q&A: Carl Peterson The president of Peterson Farms Seed shares how his passion for farming led him to the seed industry. Sideways Seeding How might global grain trade and stocks impact business? Dan Basse provides some perspective in his 2019 outlook. Spotlight on ASTA in Chicago The ASTA Convention connects people, links businesses and spotlights issues. 36 40 42 62 64 66 68 72 78 64 Columns 38 96 Seed Innovation Protection Alliance James Weatherly talks about proprietary in the seed industry. Giant Views David Sippell looks at how canola’s success is evolving as a global player. Special Section INSIDERS Experts from around the seed industry and those who service it share their perspectives and provide recommendations on everything from seed treatments to equipment and from engineering to content marketing — with the goal of helping you make better, more informed business decisions. 43 In Every Issue Strategy Seed World sat down with exhibitors at the American Seed Trade Association Seed Expo in Chicago, Illinois, to learn about what’s new in the industry. Cross Pollination Regulatory Roundup World Status Industry News Since 1915 20 84 86 88 90 94 78