John Wyffels, President & CEO, Wyffels Hybrids talks with Julie Deering at the ASTA’s CSS 2018 & Seed Expo in Chicago, Illinois from December 3-6, 2018. Wyffels shares about how he grew up in the seed industry, and how he’s using an independent mindset for Wyffels Hybrids to encourage independent decision making. He believes that this independent decision making allows them to become more customer focused mindset as they manage the business and sets them up to be closer with their growers.
