It’s Not Them — It’s YOU & I!

I have the privilege to do what I love for a living. I am growing an old, trustworthy company into a world-leading...

5 Keys for Growing Stronger

Running a business is an art. It’s an everyday struggle, and every business has its own challenges. I think I speak for...

Sustainability Isn’t a Sacrifice, It’s Good for Business

The student strikes taking place around the globe to protest government inaction on global warming have put the spotlight on climate change....

Discovering Common Ground

One of the challenges of working in the global seed industry is the great distances we must travel to cover our vast territories—it’s an...

The Sky’s the Limit

What if you could create the perfect seed? What would its characteristics be? In what ways would you enhance that seed? What if you...

How to Easily Benefit From and Gain Expertise

It’s not rocket science, but it’s close. Applying today’s seed treatment technologies requires sophisticated equipment and know-how. Additionally, competition in seed processing is fierce,...

Pelleting: How to Increase Efficiency and Capacity by 800%

From vegetable and sugar beet seed to grass and tree seed, there is a growing interest in pelleting, which improves seed size, shape and...

Who Invests in Mediocre?

Many companies' customer service policy includes a reference to “underpromise and over-deliver.” At a time when businesses were just beginning to understand the value...

Four Steps How You Become Market Leading Within the Industry

How do you become leading within the industry, with a product that outshines all its competitors? Is it by following everyone else’s footsteps? Swedes...

Five Reasons to Invest In a Sophisticated Seed Coater

Back in the days, your operator was a loyal workers who oversaw the seed treatment process and knew the art as well as their...

Three Main Reasons Why Size Matters

Size matters, but bigger is not always better. The world is changing to smaller and smaller equipment in most aspects of our lives, especially...

5 Common Pitfalls to High Quality Seed Treatment Application

As a seed treatment applicator, it’s to your benefit to accurately apply the proper rate of active ingredient to each batch of seed, batch...

Pocket Money with a Focus on the Environment

The meaning of environmental safety can be individual, and the perception of what actions should be taken differs among leaders from nation to nation. Getting...

Do You Overdose Your Seed? Chances Are You Do and Don’t Even Know It

Is the seed treated, or does it just look like it? In the seed treatment sector, it’s quite common for quality to be determined...

Cash is King

No matter the industry, all business boils down to economics. When your business is doing well, you have the opportunity to make investments in...

Is Your Seed Coating Equipment Really Fit for Pelletizing?

As the competition toughens on the seed market, leading seed companies profiles themselves by adding value to their product — the seed. The demand for more...

Factors to Consider Before Investing in Seed Treatment Equipment

When you are making the decision to invest in new seed treatment equipment, there are some factors to consider that will save you grief. ...

When the Pump Stops, So Does Your Business

One of the most vital organs in your body is your heart. When your heart stops, so do you. The same goes for your seed...

Smart Seed Treating and M2M Technology

Maintaining a competitive advantage requires that you go beyond the traditional strategies to increase quality and lower production costs. New technologies and the evolution...

Better Environment, Better Product

Competition in the seed market is tough and you do everything you can to produce the best quality seed to meet your customer’s needs....