Leticia Gonçalves Talks Culture for the New Bayer


Leticia Gonçalves, Bayer senior vice president and U.S. Country Division head, talks with Julie Deering at the American Seed Trade Association’s CSS 2018 & Seed Expo in Chicago, Illinois, from Dec. 3-6, 2018. Gonçalves says she’s looking to create a new work culture to go along with the new Bayer-Monsanto merger, to better define who they are as a company. She says that they’re focusing on leadership, integrity, flexibility and efficiency, as well as becoming more customer-centric.

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