DLF Seeds to Acquire PGG Wrightson Seeds


PGG Wrightson Ltd and DLF Seeds A/S have reached an agreement for DLF to acquire PGG Wrightson Seeds. The transaction remains subject to regulatory approvals. PPG Wrightson Seeds is international market leader in the Southern Hemisphere within forage and turf seeds, with activities in New Zealand, Australia, Uruguay, Argentina and Brazil.

“For DLF, the acquisition of PGG Wrightson Seeds is truly a significant strategic leap,” says Truels Damsgaard, Chief Executive of DLF. “We see PGG Wrightson Seeds as the leading temperate forage seed player in the Southern Hemisphere, with DLF occupying a similar position in the Northern Hemisphere.  We see real opportunity for value creation as a combined business with a strong global offering for our customers.”

PGG Wrightson Chief Executive Ian Glasson says, “The Seeds business will benefit from being part of a truly global company with a diversified offering. Meanwhile, PGG Wrightson Rural Services will continue its strategic partnership with Seed and Grain, and remain the leading New Zealand rural services company.”

PGG Wrightson Seeds and DLF operate complementary businesses in terms of market coverage and distribution capabilities geographically. The combined business will gain such critical mass that will allow continued investments into research and product development at the highest level.

“Offering end-users better seed solutions through research and plant breeding is at the core of a proprietary seed company’s strategy and mission,” says Damsgaard. “The world is changing ever faster with new plant breeding technologies offering quicker and better-tailored solutions to diverse farming conditions. To stay ahead of the competition, it is of utmost importance to gain scale in your business, as applied biotechnology is expensive and long term to develop and not without technology risks. With this acquisition DLF not only achieves such scale, we also gain a strong supply chain and market coverage in the Southern Hemisphere, which positions DLF uniquely in the global forage and turf seed space.”

Group General Manager PGG Wrightson Seeds John McKenzie says, “From a PGG Wrightson Seeds’ standpoint, I have known Truels for a long time and I look forward to working with the DLF organization. Over recent months I have come to know DLF – and the DLF management – as a dedicated, long-term player in the forage and turf industry. For the future, as in the past, PGG Wrightson Seeds will continue to offer advanced seed solutions via our existing retailer customer base to end-users, not least to farmers across New Zealand, Australia and South America”

“We have come to know PGG Wrightson Seeds and its management, headed by John McKenzie, as true seedsmen with a philosophy which is compatible with DLF’s,” Damsgaard says. “We appreciate the value-add proposition, especially to farmers, that are driving PGG Wrightson Seeds brand and operation. I look forward to welcoming John and his entire team to DLF, and in a combined effort I’m confident we shall continue to offer the best seed solution to farmers and end-users across the globe.”

The transaction is expected to close within six months.

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