Jeff Weber has been in the seed/treating business for more than 30 years. He got his start with Gustafson in research, and from there moved into sales. Since then, he’s managed a seed processing plant, an ag retail operation and been in the polymer business. Nonetheless, for the majority of Weber’s career, he’s been selling seed treatments. “It is a great part of the seed business to be in,” he says, noting that there have been many exciting changes, with many more to come.